Your house may be built on a swamp or else on a spring!
Usually a good pump will last for years, ever if running continuously.
Stopping and starting is harder on a motor than continuous running.
If the pump bearings are run continuously, they may sieze up and burn out the motor.
Perhaps a pump with a greater rate of flow would be a good idea. It would quickly draw down the water level and allow parts to cool. That, or install two pumps!