that hissing when the compressor shuts off is the freon equalizing thur the valves if for example your running R-22 you might be looking at 250/65 running on pressures... so that's that.that whoooosh you hear is the reversing valve swinging from cooling to heating or heating into defrost...that defrost cycle should of kicked in as the ice builds up in the heating cycle with the colder the outside air the more your going to defrost.a quick check for you to do when running in heating mode is to try to grab the insulated line into the air handler

on a fully charged heat pump in the heating mode you shouldn't be able to do that...thats direct compressor superheated freon 170Fplus into the coil there..if it is warm then a charge is low .don't let people just add freon without making an effort to check for leaks they know where the common points are and make them take temps of pipes air inot of unit inside and outside and record the guage pressures/days temps on the invoice...tell the tech to grab that line into the air handler...he screams

your charged up